State of AI 2026 Report Is Live!

Blog

AI Insights · Timothy · January 2025

Top 5 Social Apps on Android in Nigeria: Q4 2024

Explore the performance of leading social apps in Nigeria during Q4 2024, highlighting download trends and user engagement.

Top 5 Social Apps on Android in Nigeria: Q4 2024

In the fourth quarter of 2024, the top social apps on the Android platform in Nigeria showed dynamic performance trends. These insights, derived from Sensor Tower data, reveal the popularity and engagement levels of these apps.

Facebook Lite from Meta Platforms, Inc. experienced a consistent download rate, peaking at approximately 265K in late October. The app maintained high user engagement, with weekly active users consistently around 7.5M, reaching 7.7M by the end of December.

TikTok - Videos, Shop & LIVE showed strong revenue growth, peaking at nearly $66K in late November. Weekly downloads varied, with a high of 205K in October. User engagement increased significantly, with active users rising to over 9.3M by the end of the quarter.

TikTok Lite - Save Data & Fast recorded a gradual increase in revenue, reaching $1.3K in December. Downloads remained stable, with a peak of 144K in the last week of the year. Active users grew steadily, ending the quarter at over 5.2M.

Facebook achieved a notable revenue increase, peaking at approximately $9.8K in late December. Downloads remained strong, surpassing 100K in December, while active users consistently hovered around 16.6M.

Instagram showed a steady revenue climb, reaching $9K in late December. Downloads peaked at 119K in early November, and active users remained robust, ending the quarter at over 8.5M.

For more detailed insights into these app performances, visit Sensor Tower's platform.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2025